Tuesday, September 16, 2008

SEO Process

AJ Square Inc search engine optimization process engages a series of comprehensive procedures and analysis to ensure that a website is customized so as to achieve the higher ranking levels in all the major search engines. From our past experience we have found that the following steps are vital in creating a website successfully in the near and long term.

Step 1. Initial SEO consultation:

  • Basic understanding of your requirements to enable us to concentrate on the key words of your site and guide your SEO campaign in the accurate direction.
  • Structural analysis of the website, its navigation and its content.
  • Examining the existing rankings of the website on all the major search engines.

Step 2. Online competitor analysis:

  • Analyze the exact online competitors that we have to face.
  • Understand the strategies that competitors have adopted and making use of this information to design your website.

Step 3. Keyword analysis and research:

  • Identifying and defining keywords is an essential step towards a successful SEO.
  • Selecting the best suited keywords that are relevant to the business requirements.

Step 4.Website optimization:

  • A thorough content analysis is done. Changes are made that are search engine friendly while retaining its original meaning.
  • HTML code clean up is a process where we remove the entire redundant html codes and simultaneously fix all the errors.
  • Implement the proposed architecture for a website in terms of Links.
  • Developing meta tags based on the analysis of the keywords combining the title, description and keywords.

Step 5. Search engine submission.

  • Manual submission of the website to the major search engines is our prime focus, such as Google, AOL, MSN, AltaVista, Yahoo and DMO.org.

Step 6. Link building campaigns:

  • An extensive research work is done by our dedicated team to identify appropriate sites.
  • A one to one basis dialogue is established.
  • Link progress and confirmation reports are sent on a regular basis.
  • According to the plan we provide guaranteed quality reciprocal links every month.